Why we shoot two kinds of content

Native gets people used to seeing your crew. Polished makes you the top choice and sells the offer. Either one can run as a paid ad. We test them against each other, because sometimes the phone-shot reel beats the cinema one.

  1. Get seen

    Native reels in the feed, week after week

  2. Get trusted

    Your real crew and trucks, in both styles

  3. Get called

    Whichever version wins the test runs as the ad

Taps Pest

What Animal Is It?

Native

Shot to feel at home in the feed, often on an iPhone. It drives engagement and awareness.

Taps Pest

Not For Everyone

Polished

Shot on cinema cameras and cut tight. It sets you apart from competitors and sells the offer.

The Content Engine plans

Social Media Management comes in three plans, set by how often you show up. Exact deliverables depend on your plan, and every plan has a three-month minimum.

Compare the plans
  • Consistency

    Posted 1 to 2 times a week on every platform. Show up every week and start building recognition.

  • Authority

    Posted 2 to 3 times a week on every platform. The volume most home service companies need.

  • Dominance

    Posted 3 to 4 times a week on every platform. For the company that wants to be the name everyone knows.

How a month runs

The same five steps every month, so each one builds on the last.

  1. Plan

    We plan the month around your market, your services, and what the last report told us.

  2. Shoot

    About half a day on site capturing your team, your work, and the moments that sell.

  3. Edit

    Polished pieces get the cinema treatment. Native reels get cut to look at home in the feed.

  4. Post

    We write the captions, schedule everything, and post to Instagram, Facebook, and your other platforms for you.

  5. Report

    A monthly report showing what the content did, so next month builds on what worked.

Not ready for monthly?

One shoot, one project, no retainer. You own a library you can start using right away.

One-time workHow it runs
Content SprintOne shoot
One shoot that builds a library of Native and Polished content to post yourself
Video projectPer project
Commercials, recruiting videos, brand films, testimonials, event recaps, drone
PhotographyPer shoot
Crew photos, headshots, job sites, before and afters, drone

Everything else we shoot

Production work that stands on its own, scoped to the project.

  • Brand films

    A 60 to 90 second story about who you are, what you do, and why it matters. The video that lives on your homepage and sells for you around the clock.

  • Podcast production

    A done-for-you podcast: studio setup, multi-camera filming, editing, and short clips cut for social. You show up and talk.

  • Event coverage

    Recap videos and photos from your event: highlight reels, attendee shots, and brand moments you’ll use for months after.

  • Testimonials and interviews

    Customer testimonials, founder interviews, and employee spotlights. Real people, real stories.

About our services

What are the three plans inside The Content Engine?

The Content Engine is the monthly program inside Social Media Management. Its three plans are set by how often you show up: Consistency posts 1 to 2 times a week on every platform, Authority 2 to 3 times a week, and Dominance 3 to 4 times a week. Every plan includes the monthly shoot, Native and Polished content, posting, community basics, and a monthly report. Exact deliverables depend on your plan, and every plan has a three-month minimum.

What’s the difference between Polished and Native content?

They’re named by the job they do. Polished content is shot on cinema cameras with professional lighting and a full color grade. It’s the piece you put ad spend behind, put on your homepage, and open a sales pitch with. Native content is shot to look like it belongs in the feed instead of like a commercial: fast, real, and often on an iPhone. It’s what keeps you top of mind between jobs. Either one can run as a paid ad, and we test them against each other. Most businesses need both.

Do you offer one-time projects, or only monthly plans?

Both. Social Media Management is our monthly program. For businesses not ready for a monthly plan, a one-time Content Sprint builds a content library in one shoot. We also do single video projects (brand films, commercials, recruiting videos, testimonials, event recaps), photography with headshots included, and podcast production. Starting prices for each are listed above.

Tell me about your company

Fill out a short form and pick a time. I’ll tell you honestly if we’re a fit, and what I’d shoot first.

We reply within
24 hours
Call length
30 minutes
Based in
Tampa, FL